The Simple Path to a Masterpiece in Reef Aquariums

How expensive beginner mistakes turned into a mission to change reefkeeping forever.

Our Honest Story

Getting started in reefkeeping is often unnecessarily complicated and expensive. It's actually quite simple, but a flood of information and an overly aggressive marketing machine, caused by market strangulation, make it extremely difficult for beginners to understand what really matters. Often, pointless products are given more importance than the absolute basics. Many talented aquarists give up in frustration. This is exactly where the Reef Manager comes in.

The Reef Manager: Knowledge instead of miracle cures. I have a passion for truly understanding things. All my knowledge in the field of marine aquaristics has gone into the development of the app and is now available to you as the logic behind the AI. The ReefManager App gathers all the necessary information and makes the essentials clear and understandable. It guides you through the process and supports your tank with AI-powered analyses at the highest level.

Stability and success for every level. The app's intelligent algorithms ensure that your water parameters remain stable and typical beginner mistakes are avoided. For you, this means less work and significantly greater stability for your system. This benefits not only beginners but also advanced and professional aquarists, who save valuable time and can focus on what's important: the joy of a magnificent and healthy reef aquarium.

My Promise: Radical openness and a product focused on the community. I share all my knowledge—no ifs or buts. My goal is a movement for an honest, transparent, and accessible reefkeeping hobby for everyone. The ReefManager and its app are more than just a product; they are the core of an ecosystem focused on the community and mutual success, not on profit.

"The Honest Bill": A Transparent Cost Overview

So far, I have invested over 2,500 hours of unpaid work. The subscriptions are solely to cover the incurred and ongoing costs and to secure the project's future, not to make a profit.

  • Total Costs to Date (as of Aug 6, 2025)~€5,000
  • Ongoing Annual Costs~€1,500

What does this mean in subscriptions?

With a subscription price of €3.99, the app stores (Apple/Google) keep 30%. This means that effectively €2.79 per month reaches me from each subscription. That amounts to €33.48 per year per customer.

  • To cover the ongoing costs, about 45 active subscribers are needed continuously (€1,500 / €33.48).
  • To cover all costs in the first year (€5,000 investment + €1,500 running costs = €6,500), an average of about 195 subscribers would be required.

The True Value of the Project

The €5,000 so far only covers material costs. If the over 2,500 hours of development time for the app, the ReefManager software, and the cloud infrastructure were outsourced to an agency, the theoretical value, at a moderate hourly rate of €60, would be well over €150,000. These costs were only avoided because I bore them myself out of passion.

My Promise: Every subscription contributes exclusively to securing this enormous financial investment and shaping the future of the project. As soon as the financial costs are covered by a growing user base, the prices will be lowered for everyone.

Your Starting Capital: What You Always Get for Free

The ReefManager is more than an app with a paywall. A huge part of it is and will remain permanently free because it forms the core of the community:

  • Community Map: Find aquarists near you, filter by postal code, and contact them directly.
  • Reef 'n' Survive Game: Compete with others in our community game and win great prizes.
  • Knowledge Base: An encyclopedia with extremely detailed, scientifically-backed information without empty claims.
  • Design Customization: Personalize the app with your own colors and backgrounds to make it your own.

Experience the Magic: Your Free Trial

I want you to feel the immense advantage of the premium features for yourself. That's why you can test the core algorithms for free:

  • 2 Free ICP Analyses: Enough to create an initial mixture and then precisely optimize it for your tank after the second measurement.
  • 5 Free Measurement Analyses: Perfect for bringing your buffer system to a stable target value in a very short time.
  • 2 Free AI Queries: Ask the AI assistant your most important questions and receive professional, data-driven answers.

The Premium Tools: Your Shortcut to Success

These features are the result of thousands of hours of practical research. They are your investment in a more stable, beautiful, and successful reef. The prices for individual subscriptions currently range between €1.99 and €3.99.

Measurement Package

  • Documentation & analysis of an (almost) unlimited number of measurements.
  • Automatic calculation of new dosing values based on smart factors to stabilize or gently approach target values.
  • Direct, automatic adjustment of the ReefManager's dosing after your confirmation.

ICP Package

  • Unique, algorithmic ICP evaluation to calculate optimized anion & cation mixtures.
  • Precise algorithms for the sustainable adjustment of trace element dosing amounts.
  • Calculates exact manual compensation doses to correct deficits immediately.
  • Considers aquarium-specific factors and is adaptable to YOUR system.

AI Assistant

  • A unique AI agent that accesses your real tank data (measurements, ICPs, notes) to provide personalized advice.
  • Accesses the expertise of a professional and a vast knowledge base.
  • Customizable AI settings (level of expertise, character, research mode).
  • Powered by one of the most powerful AI models available.

Full ReefMode

  • The Complete Package: Unlocks all the packages mentioned above and all future premium features.
  • The best choice for anyone who wants to unlock the full potential of their hobby.